Stars aren't afraid to get a little naughty when it comes to ad campaigns, which makes for some skin-tillating celebrity endorsements.Rihanna has never been shy about posing topless, but now the singer has stripped down for a cause. The R&B artist appears shirtless in a new ad for Nivea.
Rihanna has partnered with the skin care line to 'bring Nivea's 100th anniversary celebration to fans all around the world.'
The company, which is sponsoring the singer's U.S. and European tour, said it chose Rihanna to spearhead its 'largest ever digital mobilization campaign in social media' because 'no other world star has more fans on social networks like Facebook than Rihanna.'
Stars aren't afraid to get a little naughty when it comes to ad campaigns, which makes for some skin-tillating celebrity endorsements.
Rihanna has never been shy about posing topless, but now the singer has stripped down for a cause. The R&B artist appears shirtless in a new ad for Nivea.
Rihanna has partnered with the skin care line to 'bring Nivea's 100th anniversary celebration to fans all around the world.'
The company, which is sponsoring the singer's U.S. and European tour, said it chose Rihanna to spearhead its 'largest ever digital mobilization campaign in social media' because 'no other world star has more fans on social networks like Facebook than Rihanna.'
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